MUSIC
MOGUL MATHEW KNOWLES'
NEW
BOOK REVEALS
THE
DNA OF ACHIEVERS
It
is no secret that before Mathew Knowles was a Grammy Award-winning
executive producer, he was Xerox's top sales executive, worldwide.
Also not hidden from the mainstream are rumors about his keen
marksmanship when it comes to helping artists hit targets of success.
He has strategized superstar careers-not just for himself, but also
for what appears to be his entire bloodline and other top acts. After
more than 23 years of music moguling, what is newly worthy of the
media's attention is his explosive new publication, "The DNA of
Achievers: 10 Traits of Highly Successful Professionals" (Music
World Publishing, 2015). The book is an Amazon #1 best-seller even
before its official release. Why such an early fervor? Many come
compelled by the book's description: the
10 traits of successful people (Passion, Work Ethics, Vision,
Risk-Takers, Team Building, Talk-To-Do
Ratio, Planning, Learning from Failure, Giving Back, and Thinking
Outside the Box), and
curious about the experiences of Mathew Knowles and others.
If
any questions do arise over why to pick Knowles' book from the
plentiful shelves
of the
11 billion dollar
self-help industry, the information shared by the achievers
highlighted should answer them. Starting with Knowles' own acceleration from
his days with Xerox,leading over 250 marketing and sales seminars,to
his impact felt around the globe through award-winning,
legendary music
icons, and top catalog compilations. Under
his leadership, his company
Music World Entertainment grew into one of the world's leading
conglomerates, with record sales exceeding 300 million.
There
is also the human-interest appeal to grab readers: Knowles shares a
journey that starts in Gadsden, Alabama with parents who were
entrepreneurs from the 1960's, who instilled the enterprising work
ethic he has made legendary. He also walks you through intelligent
discussions on the impact of poverty and racism, on into what tools
he has used to overcome. His authority on the subject of success
becomes
clear after a while, and the final question becomes how much of what
is highlighted in the book will rub off on the reader. What they will
find is information designed for anyone looking to reach previously
untouched heights.
Music
comers are certainly going to wonder if Knowles will dispense any particular
gems from his double-decade plus
knowledge bank, and they will not be disappointed. The title of the
book might appear to hint that success is indeed a trait woven into
the genetic make-up of some high achievers, giving them a predisposed
edge. For anyone trying to find a way to get their own shot at
excellence, Knowles' book helps to breakdown the traits,and points
out how to integrate them into your life. He dispels the myth
that you have to own your own business to be termed an entrepreneur,
rather he explains, "An
entrepreneur is really a headset-it's a belief. So even as an
employee I felt I was an entrepreneur in my approach, more so than a
salesperson."
Although such a visionary appears fueled by pure determination,
Knowles is quick to point out that the electrifying element that
ignites him is something more, stating, "The
beginning of this DNA, the root of being an achiever is based on
passion."
"The
DNA of Achievers: 10 Traits of Highly Successful Professionals"is
itself a passionately rendered,blueprint for hitting the high notes
of success in any industry. The worldwide release happens October 15,
2015, (*with additional phase II pre-sales opportunities coming in the
interim). Meanwhile anxious readers can take away this inspirational
nugget from Knowles about the primordial ingredient to it all:"The
beginning of being an achiever is solely based on one's passion,
because it starts right there. You can have all the other traits-in
fact, they don't work without it. My philosophy is..."If you
live in passion, you never work another day in your life."
To self-help readers curious about if what he will deliver is another
trick, mastered by the clever; or if the methods of unraveling the
DNA of the entrepreneurial mind offer the ultimate keys to
self-empowerment, Knowles says the answer is quite simple-"Read
the book!"
*Knowles
is offering a special treat where, on a limited basis, you can get a
free autographed, first-edition paperback book by going to
www.dnaofachievers.com
or go to Amazon for your pre-sale Kindle e-book.
ABOUT
MATHEW KNOWLES
Mathew
Knowles is the founder, President and CEO of Music World
Entertainment (MWE), Its worldwide platforms include successful
record label ventures; management services for recording artists and
producers; artist development services; endorsement and partnership
deals, performance and event facilities; a master catalog series;
film and television ventures; licensed merchandise products;
philanthropic work; and investment and property holdings. Knowles
holds several recording imprints under Music World Music, including
Music World Gospel, Music World Kids, and Music World
Country/Compadre. A graduate of Fisk University, with a BA in
Economics and a BS degree in Business Administration and MBA from
Cornerstone Christian Bible College , holds a professorship at Texas
Southern University, and is a popular keynote speaker/lecturer
throughout the country and abroad. More at www.musicworldent.com
Mr.
Knowles is available for Interviews
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